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The Beauty of Dhivyam: The purpose of opening Dhivyam was also to continue the rich 88-year old legacy that the family upholds among the jewellery fraternity in Salem. Dhivyam is happy to serve you out of a two-floor, expansive, eco-friendly showroom that houses the best of jewellery (Gold, Silver, Antique, Diamond and Platinum), and a trendy accessories section that offers the finest of global brands.

The divinity in Dhivyam is best experienced in the shopping ambience, as you walk into the store. A serene sense of warmth envelopes you as you are guided towards the section of your choice. And from then on, the store and its people promise you a shopping experience that is truly delightful.

Designs by Dhivyam - is an exclusively designed jewellery line by ANS Dhivyam, especially for all the wedding needs, under one roof.

Kadaiveedhi ANS:

This 88-year old cultural landmark, was founded in 1928 by the Late Sri. A.B.Adinarayana Chettiar. Later, the store grew under the Late Sri.A.N.Srinivasa Gupta. Then, it was taken over by Late Shri. A.S.Adhinarayanan and his sons and is determined to grow under two important principles that were enshrined by its founders – Craftsmanship and Quality.



A.S.Adhinarayanan @ Sridhar has contributed immensely for the growth of the organization and the industry in Salem. He set high standards of uncompromising quality, design & service. He steered the business for nearly six decades and has set high goals.